Client: Abbey Ford Brewery

Project Type: Beer Logo Design

Location: Chertsey

The Challenge:

The client required a traditional beer logo design for their brewery in Chertsey. They were keen to incorporate the local Chertsey Bridge into the design.

My Thoughts:

The Chertsy Bridge is quite simple in its architecture, which was great as it meant that I could incorporate the bridge into the design without over complicating the logo.

It is important when logos are shrunk down that the detail isn’t lost and so that the design doesn’t look too cluttered or overly fussy. This simplified representation of the bridge was designed to work at all sizes.

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